The four-year-old, North Carolina-based know-how startup is thought for creating the First app, an clever teaching platform that makes it straightforward for brokers to establish probably sellers inside their very own community of contacts. With a deal with serving to brokers establish future listings, the app prioritizes who brokers ought to attain out to and when, so they might strengthen present relationships when it issues most. It additionally organizes and consolidates an agent’s database and supplies reporting on how a lot enterprise is each received and misplaced from inside an agent’s community.

“We’ve set our sights on changing into the worldwide chief in actual property know-how, and the acquisition of First is proof of that steadfast dedication,” stated Adam Contos, RE/MAX Chief Government Officer. “With First, we discovered next-level expertise mixed with a game-changing service, delivering unique entry to among the finest merchandise for brokers on the market at this time.”

With the acquisition, RE/MAX brokers within the U.S. will acquire unique entry to First’s platform at a major low cost starting in early 2020.  Present First purchasers not affiliated with RE/MAX could stay on by means of their present contract’s expiration, or till the tip of 2020.

“We have seen the impression the First platform has had in rising particular person brokers’ companies, and the truth that we’ll now deliver it to scale with the RE/MAX Community’s intensive group of brokers is motivating,” stated Mike Schneider, First CEO and Co-founder. “The race is on within the trade to ascertain know-how as a real aggressive benefit. For us, RE/MAX was the apparent selection given its model, strategic roadmap, and international management place throughout the trade.”

Following the acquisition, Schneider will proceed to steer the First crew, who will stay in Durham, North Carolina, working carefully with know-how leaders at RE/MAX on upcoming integrations and contributions to the general know-how roadmap for the RE/MAX model in 2020 and past.

“We’re dedicated to offering our international community of extremely productive actual property brokers with world-class instruments, coaching and know-how, and including First to our highly effective know-how suite is the following step in that ongoing journey,” stated Nick Bailey, RE/MAX Chief Buyer Officer. “It is the right complement to the booj Platform –  our most up-to-date know-how providing that helps brokers handle their enterprise – and is one other benefit for RE/MAX brokers trying to develop their companies effectively and successfully.”

The know-how transformation of RE/MAX started in February 2018 when it acquired booj, an award-winning Colorado-based internet design and know-how firm. Starting in August 2019, the booj Platform, an built-in suite of digital merchandise that empower high-producing brokers, groups and brokers to proactively set up, handle and develop shopper relationships was made accessible to RE/MAX associates within the U.S. The model can also be planning the launch of a brand new and consumer-facing cellular expertise that can allow RE/MAX associates to ship a extra data-driven and environment friendly homebuying expertise for his or her purchasers in early 2020.

About RE/MAX Holdings, Inc.
RE/MAX Holdings, Inc. (NYSE: RMAX) is likely one of the world’s main franchisors in the true property trade, franchising actual property brokerages globally underneath the RE/MAX® model, and mortgage brokerages throughout the U.S. underneath the Motto Mortgage® model. RE/MAX was based in 1973 by David and Gail Liniger, with an revolutionary, entrepreneurial tradition affording its brokers and franchisees the flexibleness to function their companies with nice independence. Now with greater than 125,000 brokers throughout over 110 international locations and territories, no one on the earth sells extra actual property than RE/MAX, as measured by complete residential transaction sides. Devoted to innovation and alter in the true property trade, RE/MAX launched Motto Franchising, LLC, a ground-breaking mortgage brokerage franchisor, in 2016.

Forwarding-Wanting Statements
This press launch consists of “forward-looking statements” throughout the that means of the “secure harbor” provisions of america Personal Securities Litigation Reform Act of 1995. Ahead-looking statements are sometimes recognized by way of phrases reminiscent of “consider,” “intend,” “anticipate,” “estimate,” “plan,” “outlook,” “venture,” “anticipate,” “could,” “will,” “would” and different related phrases and expressions that predict or point out future occasions or tendencies that aren’t statements of historic issues. Ahead-looking statements embrace statements relating to know-how initiatives of RE/MAX and the anticipated advantages of the acquisition of First.  Ahead-looking statements shouldn’t be learn as ensures of future efficiency or outcomes. Ahead-looking statements are based mostly on data accessible on the time these statements are made and/or administration’s good religion perception as of that point with respect to future occasions, and are topic to dangers and uncertainties that might trigger precise efficiency or outcomes to vary materially from these expressed in or advised by the forward-looking statements. Such dangers and uncertainties embrace, with out limitation: (1) the flexibility of RE/MAX  to efficiently combine First know-how into RE/MAX platforms and to deploy such know-how at scale; (2) failure to retain key expertise at RE/MAX and at First; (3) adjustments in enterprise and financial exercise usually; (4) adjustments in the true property market or rates of interest and availability of financing; (5) adjustments in legal guidelines and laws, together with these associated to knowledge privateness, in addition to these dangers and uncertainties described within the sections entitled “Danger Components” and “Administration’s Dialogue and Evaluation of Monetary Situation and Outcomes of Operations” in the latest Annual Report on Kind 10-Ok and Quarterly Studies on Kind 10-Q filed with the Securities and Alternate Fee (“SEC”) and related disclosures in subsequent periodic and present studies filed with the SEC, which can be found on the investor relations web page of the Firm’s web site at and on the SEC web site at  Readers are cautioned to not place undue reliance on forward-looking statements, which communicate solely as of the date on which they’re made. Besides as required by legislation, the Firm doesn’t intend, and undertakes no obligation, to replace this data to replicate future occasions or circumstances.

SOURCE RE/MAX Holdings, Inc.

Associated Hyperlinks


Please enter your comment!
Please enter your name here